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Five Types of Cloud Marketplaces Available For Different Products

A few different cloud marketplaces can help get your digital products in front of your target audience. All of them have unique benefits and drawbacks, so it’s essential to understand what each offers before making a decision. This article will discuss options that the go-to-Marketplace strategy experts recommend for each product type.

What is a cloud marketplace?

A cloud marketplace is a digital platform that allows customers to browse, compare, and purchase cloud-based products and services from various vendors, such as software, platform, and infrastructure as a service (IaaS).

The cloud has quickly become the preferred way for businesses to consume IT resources. The pay-as-you-go model of cloud computing can help companies save money on upfront costs, while the self-service nature of most cloud services makes it easy for businesses to get started without needing IT expertise.

AWS Marketplace

AWS Marketplace is a digital catalog run by Amazon that sells, rents, and leases cloud-based software and services. AWS Marketplace offers a wide range of products from over 3,500 vendors, including Amazon Web Services (AWS) partners and independent software vendors (ISVs).

AWS Marketplace is an excellent option for those who want a wide selection of products and vendors to choose from. However, it’s important to note that not all products available on AWS Marketplace are created equal. Some products may not be as well-vetted or supported as others, so it’s important to do your research before making a purchase.

Microsoft Commercial Marketplace

The Microsoft Commercial Marketplace is another digital marketplace that offers a range of cloud-based software and services from Microsoft and its partners. The marketplace provides access to products that can help businesses with everything from productivity to security.

Like AWS Marketplace, the Microsoft Commercial Marketplace offers a wide selection of products from many different vendors. However, one advantage of the Microsoft Commercial Marketplace is that all products have been vetted and approved by Microsoft. This can give customers peace of mind knowing they’re purchasing a quality product.

Red Hat Marketplace

Red Hat Marketplace is a cloud-based marketplace that offers products and services from Red Hat and its partners. This marketplace focuses on products for Red Hat Enterprise Linux (RHEL) users, though some products are also compatible with other Linux distributions.

Red Hat Marketplace is a great option for those who want products specifically designed for Red Hat Enterprise Linux. Some products may even be available for free with a subscription. However, the selection of products is relatively small compared to other marketplaces.

Google Cloud Marketplace

Google Cloud Marketplace offers products that run on the Google Cloud Platform (GCP). Primarily, users are looking for software-as-a-service (SaaS) applications, but there are some infrastructure-as-a-service (IaaS) and platform-as-a-service (PaaS) options as well. All products available in the marketplace have been verified by Google and must meet specific security, quality, and performance standards.

Google Cloud Marketplace is a good option for products like CRM software or email marketing platforms that run on GCP. However, the selection of products is much smaller than other marketplaces like AWS Marketplace.

Why Us Tackle.io

Tackle.io is a cloud marketplace offering products and services from various vendors. We offer a wide selection of products, including both SaaS and PaaS options. All of our products have been vetted by our team of experts and are backed by 24/7 customer support, making us one of the top-ranked go-to-Marketplace strategy experts recommend for digital products and services. 

Tackle.io is a fantastic option for those who want a wide selection of quality products. Our team of experts is always available to help you find the right product for your needs.

Final thoughts

There are a few different cloud marketplaces available, each with its advantages and disadvantages. It’s essential to understand what each marketplace offers before making a decision.

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