Ecommerce businesses and brand websites largely depend on web hosting services for seamless functioning. These services provide technical backup for the online presence of your website.
Considering the professional importance, you should pay enough attention while choosing a web host for an online business venture. To simplify things, the following article outlines some key aspects worth looking at before deciding on a hosting service.
Choosing Your Web Host: What to Keep in Mind
Picking a reliable web host demands requisite attention for ensuring long-term credibility. Take a look at the following factors that govern the selection of the right hosting service for your website:
The performance credibility of a web hosting service is evaluated on 3 major factors. Your web host should adhere to the requirements mentioned below to qualify as a reliable choice:
- Average Uptime
Uptime is the most important consideration for selecting a web host. The parameter defines the duration for which your site is visible across the internet. This is vital to determine the average traffic cycle on the website in a specified period.
The web host should ensure that your site appears on the visitors’ search to generate a smooth inflow of online traffic. You should aim for an average uptime of 100%, or the closest possible value. Uptimes below 99.90% are signals for switching to a new web host.
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- Page Load Time
Like the uptime factor, load time is equally significant in deciding the regular traffic your website receives. It is the time required for loading a site page, and higher values are strictly not affordable.
Slow loading of web pages frustrates your visitors, which can bring down the credibility of your website. The feasible load time ensured by the web host you prefer should be less than 3 seconds. Longer durations are a question of the service’s efficiency.
Therefore, you need to determine where most of your users will be coming from. Does your website target North America? If that is the case, you need to get a good Canadian web hosting service to ensure fast loading times.
- Quick Customer Support
An ideal web hosting service should ensure you reliable customer support and quick resolution of real-time website problems. This helps in decreasing the downtime of your website while maintaining regular traffic.
Your selected web host should provide multiple customer support options, such as calls, chats, and ticket-based communication with a prompt response. The intellect of the customer support team is also a matter of consideration in this regard.
Ahead of the primary requisites, your web hosting service should meet the specific requirement of your online presence. Every site across the web has a defined set of needs, which may differ from its online counterparts. Discussed below are the secondary factors you should look at while choosing a web host:
- Bandwidth and Storage
Bandwidth is the data range available for visitors on your site for a specified period. You should hence, focus on choosing a web hosting service that promises a high bandwidth. However, the requirement has to be need-specific. Overly large bandwidths are a waste of money.
Looking at the storage requirements, high disk space should be preferred. The value defines how much site content you can save. This includes text, codes, emails, images, databases, etc. Like the bandwidth, you should choose the storage space with caution.
- Security and SSL Certification
Site security is an essential aspect when choosing a web hosting service. The service provider should ensure DDoS protection, RAID, Let’sEncrypt SSL, security monitoring, etc. it should also provide secure data centers. This is essential for the safety of your site and visitors’ information.
SSL certification is necessary for creating encrypted connections with internet platforms and parallel sites. SSL security also ensures transaction safety on your website, which is a prime concern for e-commerce websites.
- Pricing, Renewal, and Refund Policies
The cost of hiring a web hosting facility also matters a lot in deciding on the service. You should understand the difference between necessary and appealing features. Don’t overspend on something that’s not needed. Likewise, compromising on requirements is also not a smart decision.
Examine the renewal costs and refund policies before making a final choice. The differences in purchase cost and account renewal are often surprising. Make sure that the web host has hassle-free refund options for withdrawal from the service within a specified period.
- Extra Features
Looking out for some extra features is no harm. It’s good if your web host takes care of the fact. You can ask about facilities like free site transfers, CDN availability, site builder access, free or unlimited email accounts, cPanel availability, etc.